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Powering Dreams: Honda PH opens its Flagship Store in East Avenue, Quezon City

Honda Philippines, Inc. (HPI), the leading motorcycle manufacturer in the country, has further solidified its footprint in Metro Manila by celebrating the grand opening of its another Flagship store in Philippines’ vibrant City of Stars, precisely situated at 1 East Avenue, Pinyahan, Quezon City, Metro Manila.


From left to right – Mr. Yasunori Miyamoto (VP for Finance and IT Division), Mr. Jomel Jerezo (VP for MC Office and SCM Division & Spare Parts), Ms. Sayaka Arai (HPI President), Mr. Paulino Ongtenco (MNC President), Ms Luiza Ongtenco (wife of MNC Chairman Emeritus), Mr. Jay Gatmaitan (Local Economic Investment and Promotions Office)

Anticipation and excitement reached its peak as esteemed guests gathered to witness the long-awaited inauguration of Motortrade Nationwide Corporation’s (MNC) flagship store. The Grand Opening was gracefully presided over by four distinguished figures:  Ms. Luisa Ongtenco, the wife of MNC Chairman Emeritus; Mr. Paulino Ongtenco, the President of Motortrade Nationwide Corporation; Mr.Ramon Manzana, managing director of Bank of Makati, and Ms. Sayaka Arai, the first ever female President of Honda Philippines, Inc.


The inauguration of the MNC East Avenue branch in Quezon City is a landmark of achievement, marking the proud addition of the 19th Honda Flagship Store in the Philippines and 100th Honda 3S Shop of Motortrade.

As 50th Anniversary of Honda Philippines and 75th Anniversary of Global Honda this year, I would like to extend my special appreciation to Motortrade management for being Honda’s long time business partner in strengthening and continuously bringing the Honda across the Philippines. This memorable event symbolizes Motortrade and Honda’s joint legacy to be the market leader in the industry in providing quality products and services.” says Sayaka Arai, HPI President.



Spanning a vast 725 sqm. total floor area, the Motortrade Nationwide Corporation’s (MNC) flagship store in Quezon City has been meticulously designed to create an inviting and comfortable haven for customers. This spacious showroom offers an immersive experience, inviting visitors to embark on a journey through Honda’s complete line-up of commuter bikes – Automatic, Sports, Cub, Business, and our fun models – the top-of-the-line Big Bikes and Off-Road competition Bikes. Catering to the diverse preferences and lifestyle of motorcycle enthusiasts in Quezon City and nearby areas, this Flagship Store proudly showcases an extensive range of Honda motorcycles. But it doesn’t stop there. Honda’s commitment to excellence extends to provide a complete suite of customer service, with skilled mechanics on hand to ensure that customers’ cherished motorcycles always operate at peak performance and provide genuine spare parts as needed.

The launch event was a joyous occasion filled with pleasure and excitement as Honda relaunched the latest Automatic model, The All-New BeAT. To add to the excitement, the event included a fantastic Battle of the Bands, which added a harmonizing and exciting dimension to the celebrations.

The new Quezon City Flagship Store is open from Monday to Sunday, 8:00 am to 5:00 pm. For more information, you may contact their branch manager Ms. Josefina Lara Aurelio at 0956-859-3030.

         Kindly visit and stay updated on Honda’s newest products and promos by following Honda Philippines, Inc. on Facebook ( and Instagram (, YouTube (HondaPhilippines_Motorcycle) and Tiktok ( or contact (02)-8581-6700 to 6799, and 0917-884-6632.



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