Honda Foundation Celebrates Arbor Day with Tree Planting in Siniloan, Laguna

As part of its five-year tree-planting and livelihood program, Honda Foundation, Inc. (HFI) facilitated the planting of 2,000 trees in the Sierra Madre Mountains on June 2, 2026, at Barangay Magsaysay, Siniloan, Laguna.

This long-term initiative is a partnership with the Department of Environment and Natural Resources (DENR) and the Magsaysay Coconut Farmers Association (MACOFA), with support from the local government of Siniloan. Under the DENR’s National Greening Program, the project aims to combat deforestation by sustaining the growth and survival of 14,000 fruit-bearing trees planted since the program began in 2024. Now in its third year, the program has achieved its target with the addition of these newly planted trees. By restoring environmental quality, the program also helps provide local communities with fresher air, cleaner water, and natural flood control.

_{3rd Year Tree Planting Opening Ceremony [L-R] HFI Program Manager- Ms. Lyn Buclatan; HFI Advisor – Mr. Masaru Onozuka; HFI Board of Trustee (BOT)- Ms. Darlene Justimbaste; HCPI Senior Vice-Pres. – Atty. Louie Soriano; GSO MENRO OIC (Siniloan) – Mr. Moises Serrano; Siniloan Mayor – Hon. Patrick Ellis Go; HFI President – Mr. Hidekazu Arai; HFI BOT – Mr. Hiroki Namikawa; HFI Lead Project Coordinator (Environment) – Mr. William Villamina; CENRO CDS Chief – Mr. Perfecto Talavera Jr.; HFI BOT – Ms. Mel Asuncion; HFI Executive Director- Crecelle San Jose; HFI BOT – Ms. Lanie Delmo; HFI BOT Atty. Van Besid; HFI Project Leader (Environment) – Ms. Joselle Canlas}

This initiative reflects HFI’s commitment to ensuring that Honda remains a company that society wants to exist - this time through a direct contribution to environmental preservation and long-term community well-being. HFI’s efforts also contribute to the realization of Honda’s 2050 Zero Carbon vision.

_{HFI further raised community awareness through the installation of safety signage to help protect the Sierra Madre Mountains}

The recent activity was held in celebration of Arbor Day, an annual tree-planting event in the Philippines every June. It was attended by 80 volunteers, including HFI members, partners from DENR and MACOFA, and other representatives from the government sector.

Members of HFI include Honda Philippines, Inc. (HPI), Honda Cars Philippines, Inc (HCPI), Honda Trading Philippines Ecozone Corp. (HTPE) and Honda Logistics Philippine, Inc. (HLPH). To learn more about HFI, contact (02)-8581-6700 to 6799 and 0917-578-8723.